小売業に必要なのはデジタル化の推進より複雑さの解消、ウンツァーCEOが寄稿
ウンツァー（Unzer）CEO、ロバート・ブーニンク（Robert Bueninck）氏による寄稿 小売事業者は変化に前向きだ。デジタルツールやより良い顧客体験に投資している。それは良い知らせだ。悪い知らせは、彼らの足かせとなっているのが多くの場合、意欲の欠如ではなく複雑さだということだ。当社の最新調査はそれをはっきりと示している。デジタル化は…
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